How can sports organizations navigate the new, hybrid model of broadcasting? It’s all about meeting audiences where they are—and using technology to empower the process.
At this year’s CES, Endava hosted an expert panel where four industry leaders shared their thoughts on the rapid movement of tech in sports, how organizations can adapt to evolving models and keep viewers coming back.
The full discussion covers:
- The future of sports broadcasting and digital engagement
- Leveraging big data and AI for audience insights
- Using social media and micro-content in fan engagement
- Future trends and challenges, including monetization and content personalization
Our expert panel includes:
- Chris Andrews, Principal Industry Adviser at Endava
- Danny Schayes, Principal Industry Adviser at Endava and 18-year NBA veteran
- Kris Knief, VP, Strategy and Innovation at Foley Entertainment Group
Watch the full discussion for top insights on how concepts like AI, data and more are driving a new era of engagement in sports.
Watch now